September 11, 2013
While this article was written last year, author Billy Hayes gives an interesting analysis on how the role of the public information officer has changed dramatically since September 11, 2001.
|A well-trained PIO can quickly get the word out to the media|
This article can serve as an excellent springboard for discussion on updating your communications plan.
Tom Iovino, Public Information Specialist
Pinellas County, Florida